Brian Watson is a Consulting Partner with ERA Group who helps organizations improve profitability by uncovering cost optimisation opportunities, strengthening cash flow, and improving operational efficiency without sacrificing product quality, service, or headcount.
As former President and General Manager of CBS Detroit, Brian brings more than 20 years of executive leadership experience balancing growth, profitability, and operational performance. He understands the pressures facing today's CEOs and CFOs because he has lived them, and he works as a trusted extension of the leadership team to help organizations make informed financial decisions.
Before joining ERA Group, Brian led large media organizations with responsibility for revenue growth, budgeting, operational performance, and launching news operations. His operating experience gives him a practical, results-focused perspective and an appreciation for solutions that create measurable value with minimal disruption.
Through ERA Group's global network of specialists, Brian helps clients validate supplier pricing, benchmark market performance, and identify opportunities across indirect spend categories. ERA manages most of the analysis and implementation, allowing clients to stay focused on running their business while retaining control of every decision. The engagement is performance-based: if meaningful savings aren't delivered, there is no fee.
Brian is committed to building long-term relationships founded on trust, transparency, and measurable results that strengthen organizations over time.
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