Toy retailer, Wicked Uncle, unboxes 23% savings on shipping costs thanks to ERA Group. Read our case study to learn more about how they did it.
The Client:
Wicked Uncle is an e-commerce distributor of fun, unusual, and interesting toys for children.
The Challenge:
Faced with fierce competition and thin margins in the e-commerce toy market, Wicked Uncle’s shipping expenses were eating away at their bottom line. This fact, coupled with increased freight costs during the pandemic, led Wicked Uncle’s leadership to ERA Group for help.
The Solution:
ERA Group’s specialists suggested transitioning a portion of the e-commerce shipments to a new supplier to achieve better rates. To simplify the management of these two shipping carriers, ERA facilitated the selection of an e-commerce shipping platform and established shipment rules that optimised shipments between the two suppliers.
Beyond multi-carrier management, the new e-commerce platform also secured improved pricing with their incumbent provider.
Finally, ERA small parcel freight specialists rectified system packaging data to mitigate accessorial charges. This operational adjustment channelled shipments towards the most cost-effective service.
The Result:
Wicked Uncle achieved savings of 23%, amounting to $250,000 annually. Additionally, the shipping improvements increased customer satisfaction through reduced delivery times. The toy retailer plans to utilize the savings generated to gain market share.
